Wisoft strongly believes that Programmatic Network is an impactful channel when done right. We schedule and serve programmatic ads and deliver metrics to ensure our clients get ROI from our ad placements. We are moving away from last-touch attribution to measure performance against metrics that can’t be gamed, like our “cost per lead”: viewable, on-target, brand-safe, in-geo, and within acceptable frequency range. To keep programmatic expertise strong, Wisoft puts every campaign into a “learning library”, analyzed every six months to determine the optimal frequency or channel mix for clients. Wisoft buys programmatic ads for all clients and employs experts across platforms.
With programmatic ad networks, the way your ad money performs is improved to give you an optimal ROI from your ad campaigns.
According to eMarketer’s 2019 estimates, US spent $60 billion on programmatic ads online, and that accounted for 88% of the funds allocated to digital display ad.
Traditional online advertising gives a starting point to build on, but programmatic marketing takes you to the next step in how your marketing activities performed by maximizing how people were reached.
With intense competition growing in different industries, there is a need for eagled eyed companies to harness the benefits that programmatic ad networks have to offer. With your ad campaign running as a scheduled machine, your marketing efforts are steadily adjusted to acquire for you, the right impression at the right time and for the right audience.
It gives a precise targeting capability than the usual traditional digital display networks and provides an amazingly detailed audience insight.
With evolving technologies came bountiful advertising choices, and this has made a significant amount of quality data available for advertisers’ consumption. With these data, advertisers make smarter and concise decisions with advertisement budget and programmatic ad networks.
With the programmatic ad, a brand can automatically identify its audiences’ needs, wants, demographics, and buying behavior needed to maximize efficiency, ROI, and save money.
It gives advertisers the ability to have a clear view of the level of interaction between the audience and their ads across different platforms and devices.
Wisoft is a leading agency in programmatic advertising in Dubai, UAE, and can give you all the benefits this technology has to offer in a safe and reliable way.
We plan your campaign to acquire the best result by leveraging data for multi-channeled advertising across devices and platforms.
We don’t stop there.
We follow up to give you the best analytics, reporting, and iterative modifications with slight changes in the market. We maintain an excellent online presence for your business while giving you an excellent ROI.
Let us assist you with generating the leads you need from advertisement. We attend to small, medium, and large scale businesses as we believe each brand is unique and requires a unique approach to its needs.
We are the best in Dubai, UAE and there is a reason for that.