Manipal University is one of the largest private universities in India that established its presence in Dubai in the year 2000. Manipal University Dubai, a leading university in UAE enables students to acquire self-directed learning and communication skills and the ability to integrate innovative concepts and ideas. Their main goals was to recruit students for various degree courses in B.Sc., B.Tech, BBA, Engineering etc.
The University was proposing to secure successful enrolments within a period of two months. Achieving this goal took extensive planning, marketing of the brand and execution across several different platforms.