Managing social media in the higher education industry is a unique challenge. At first glance, you would speak to the students attending the school. But, a higher education institution is more than that. Itâ€™s a community of students, educators, researchers, and alumni. Let us also not forget interacting with prospective students. Taking advantage of social media as another communication channel is a surefire way of reaching a good chunk of your audience. Wisoft Solutions can help you achieve this.