Digital Marketing for Manufacturing Industry

Solution for manufacturers across the world

Typical Challenges of a Manufacturing INDUSTRY

Select what resonates with you?


I invested a lot of money in website and marketing but getting very little calls

My potential customers aren’t able to find me on Google Search

The agency we are using right now isn’t performing well

My website needs to be changed in look and feel

My paid campaigns are burning money

Too much competition in Google Ads. Click rates are high!

Need alternative Advertising channel. Paper/TV/Radio Ads isn’t working for me.

My competition is crushing the sales. How do I stay competitive?

The impact of digital marketing in the manufacturing industry

For manufacturers, digital marketing is a cornerstone of connecting with consumers and encouraging them to make a purchase. Customers today expect their favorite brands to be active on at least three to four different social sites.

The manufacturing industry’s marketing department’s model and role have changed following the digital age. Unlike before when traditional marketing was enough, now, having a complete digital strategy for a brand is essential.

Most companies have started leveraging the benefits of online marketing in their business while some are still skeptical about its relevance. The companies that have adapted are ruling the market already, a big reason why, as a company, it is necessary to up your digital game to meet up with your competitors.

It is estimated that by 2020, 60-70% of new car sales leads will be generated through digital platforms. This digital platform can be from social media, websites, mobile sites or apps.

This means a good digital marketing strategy not only strengthens a brand’s hold on the market but also gives it an excellent conversion rate compared to competitors.

What can Digital Marketing Offer?

Strengthens Brand Awareness: Digital marketing helps build and enhance a brand’s awareness as a manufacturing company. Having a grand social media strategy enables the brand to reach out to its customers and help them get to know the business better. Customers feel closer to a brand and feel comfortable ordering their goods if they have an online relationship with the brand.

Customer Loyalty: With a growing number of people going online, 95% of your audience as a manufacturing brand is on social networking sites. This creates an excellent platform where brands can engage with their potential clients and help them build a healthy, lasting relationship.

Become a Thought Leader and Show off your Capabilities: With an excellent online presence, a brand can share thoughts and make an impact on their customers. This creates an avenue to showcase capabilities and influence in the industry. The audience trusts your brand’s opinion and this adds to the customer base.

How can Wisoft help?

Brands can get all the benefits digital marketing has to offer from us at Wisoft. Over the years, we’ve managed the online presence of numerous brands and have helped them increase their ROI by generating leads. Our services include:

  • Digital review
  • Social media marketing
  • Display advertising
  • Global SMS platform
  • Website analysis
  • Email marketing
  • Affiliate marketing
  • Pay per click (PPC)
  • 2-way SMS
  • Digital campaign planning
  • Search engine optimization (SEO)
  • Mobile marketing
  • SMS marketing

Wisoft ranks amongst the top digital marketing agencies in Dubai, United Arab Emirate and there’s a reason for that. In this technologically fast-changing era, you need the best and the best you’ll get when you contact us.

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